Hillsgreen Marketing

Business Details

Your Trusted Agricultural Marketing Partner

Hillsgreen Marketing is a specialist agricultural marketing agency with a team of experts dedicated to delivering results-driven strategies for agri-businesses. Our integrated approach combines deep sector knowledge with innovative digital solutions, including branding, performance marketing, and influencer partnerships. With over a decade of combined experience, our team understands the unique challenges and opportunities within the agricultural sector. We prioritise client success through data-driven campaigns, tailored website development, and strategic market research.

Our proven track record includes significant improvements in site revenue, conversion rates, and client engagement. By maintaining strong relationships with industry influencers and leveraging cutting-edge analytics, we ensure measurable outcomes. Our commitment to transparency, continuous improvement, and sector-specific expertise positions us as trusted partners for businesses aiming to grow their market presence. We operate with a clear focus on long-term client relationships and sustainable growth strategies.

Services

Branding & Creative Performance Marketing Influencer Marketing Strategic Marketing Support Web & UX

Highlights and features

We offer 10+ years of combined agricultural marketing expertise.
Our team includes specialists with hands-on farming experience.
We deliver measurable results with proven case studies.
We provide fully integrated, multi-channel marketing strategies.
Our data-driven approach optimises campaign performance continuously.

What people say

Increased site revenue Improved conversion rates Dedicated team Results-driven approach Sector-specific expertise

Website

Update Listing

Services

Branding & Creative

We create compelling agricultural brand identities through strategic messaging, visual design, and market positioning. Our process begins with interactive workshops to understand your business essence, followed by developing verbal and visual identities that resonate with target audiences. Services include brand naming, logo design, tone-of-voice development, and cross-channel brand consistency management. This ensures your agricultural business stands out while maintaining sector relevance and customer engagement.

Performance Marketing

Our performance marketing combines paid media, SEO, and email strategies to drive measurable results for agri-businesses. We manage Google Premier and Microsoft Ads accounts, implement technical SEO audits, and create automated email campaigns. By analysing real-time data, we optimise PPC bids, content performance, and conversion funnels to maximise ROI. This approach ensures consistent traffic growth and improved sales conversion rates across digital channels.

Influencer Marketing

We connect agricultural brands with trusted industry influencers to expand market reach and credibility. Our network includes content creators across dairy, arable, and livestock sectors who produce authentic promotional material. Campaigns are strategically planned to align with target audience behaviours, leveraging platforms like YouTube and Instagram. This approach combines traditional farming knowledge with modern digital marketing techniques to generate authentic engagement and sales leads.

Strategic Marketing Support

We develop comprehensive marketing strategies based on sector research and business objectives. Our services include market analysis, competitor benchmarking, and campaign planning tailored to agricultural businesses. Through regular performance reporting and forecasting, we help clients make data-informed decisions while maintaining flexibility to adapt strategies. This ensures long-term growth aligned with evolving market conditions and business goals.

Web & UX

We design and build user-centric websites optimised for agricultural businesses. Our process focuses on creating seamless customer journeys through intuitive navigation, responsive design, and conversion-optimised layouts. Services include technical SEO implementation, eCommerce platform integration, and user experience testing. By aligning website functionality with customer expectations, we help agri-businesses improve online engagement and sales conversion rates.

People

Andy Venables

CEO

Andy founded Hillsgreen Marketing with over a decade of digital marketing experience, specialising in agricultural sector solutions. His background combines digital strategy with practical farming knowledge, gained through personal involvement in food and farming industries. He leads the agency's strategic direction while maintaining sector-specific expertise.

Ashleigh Kennerley

Digital Marketing Manager

Ashleigh brings six years of digital marketing experience, combining creative content expertise with agricultural sector knowledge. Her background in hospitality and farming industries informs strategic campaign development. She specialises in paid media execution and cross-platform marketing strategies tailored to agricultural businesses.

Ed Seed

Sales and Marketing Manager

Ed combines Lancashire farming heritage with marketing expertise, including a Masters in AI-focused marketing. He has seven years of digital marketing experience delivering PPC, SEO, and CRM solutions for agricultural clients. His sector knowledge extends to commodities trading and buying group dynamics.

Emma Beadle

Paid Media Manager

Emma has six years of agency experience managing paid media campaigns across agriculture, pharmaceuticals, and engineering sectors. Growing up on a Yorkshire pig farm informs her understanding of agricultural marketing challenges. She focuses on data-driven strategies to maximise campaign performance and client ROI.

Shabawn Farrall

Head of Client Services

Shabawn leads team development and client relationship strategies with a focus on agricultural sector needs. Her role includes managing influencer networks and ensuring client satisfaction through effective communication. She combines people management expertise with sector-specific marketing knowledge to maintain strong client-agency partnerships.

Questions

What specific agricultural marketing services do you offer?

We provide branding, performance marketing, influencer partnerships, strategic planning, and website development tailored to agricultural businesses. Our services cover all digital marketing channels with sector-specific expertise.

How do your influencer marketing campaigns work?

We connect agricultural brands with verified industry influencers through strategic partnerships. Campaigns are planned to align with target audience behaviours, using authentic content across platforms like YouTube and Instagram to generate engagement and sales leads.

Can you help improve our website's performance?

Yes, we specialise in agricultural website development with conversion-optimised designs, technical SEO implementation, and user experience improvements. Our work has achieved up to 667% increases in site revenue for clients.

What marketing strategies work best for agri-businesses?

We combine data-driven digital campaigns with sector knowledge. Effective strategies typically include targeted paid media, influencer partnerships, technical SEO, and brand messaging that resonates with agricultural audiences.

How do you measure marketing campaign success?

We use comprehensive analytics tracking key metrics like conversion rates, site traffic improvements, and ROI. Regular reporting includes performance benchmarks against industry standards and campaign-specific KPIs.

Do you work with international agricultural businesses?

While based in the UK, we work with clients across international markets. Our experience includes supporting Dutch agricultural businesses expanding into UK markets through targeted marketing strategies.