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Helping Customers Achieve Their Goals

At SPA Marketing Systems Ltd, we pride ourselves on providing exceptional analysis and software services to our clients. Founded by Mark Shaw, our company has a rich history of delivering high-quality solutions to businesses across various sectors. Our team of experts has extensive experience in analyzing customer behavior, developing predictive models, and creating innovative solutions to meet our clients' unique needs.

Our Services

Our services are designed to help businesses like yours thrive in today's competitive market. We offer a range of solutions, including:

  • Geodemographics: Our geodemographics expertise helps businesses understand their customers better, enabling them to tailor their marketing strategies and improve customer loyalty.
  • Analysis and Consultancy: Our team of experts provides in-depth analysis and consultancy services to help businesses make informed decisions and improve their overall performance.
  • Software Development: We develop custom software solutions that meet our clients' specific needs, helping them streamline their operations and improve efficiency.

Our Team

Our team is comprised of experienced professionals who have worked with some of the world's leading brands. Our staff includes:

  • Mark Shaw: Founder and former Managing Director of SPA Marketing Systems Ltd. Mark has extensive experience in analysis, software development, and consultancy.
  • Paul Cresswell: Formerly with SPA Marketing Systems Ltd, Paul has extensive experience in analysis and consultancy.
  • Stewart Worthington: Ex-Senior Analyst at SPA Marketing Systems Ltd, Stewart has expertise in analysis and consultancy.
  • Donna Curtis: Former Analyst at SPA Marketing Systems Ltd, Donna has experience in data analysis and consultancy.
  • Matt Hall: Former Analyst at SPA Marketing Systems Ltd, Matt has expertise in data analysis and consultancy.
  • Sue Hall/Linehan: Former Analyst at SPA Marketing Systems Ltd, Sue has experience in data analysis and consultancy.
  • Mark Mulcahey: Ex-Senior Analyst at SPA Marketing Systems Ltd, Mark has expertise in analysis and consultancy.
  • Richard Perks: Former Analyst at SPA Marketing Systems Ltd, Richard has experience in data analysis and consultancy.
  • Roley Sykes: Ex-Senior Analyst at SPA Marketing Systems Ltd, Roley has expertise in analysis and consultancy.
  • Mark Farr: Former Analyst at SPA Marketing Systems Ltd, Mark has experience in data analysis and consultancy.
  • Sonia Clarkson: Former Analyst at SPA Marketing Systems Ltd, Sonia has experience in data analysis and consultancy.

Our Clients

We're proud to have worked with some of the world's most recognized brands, including:

  • 141 Worldwide
  • Airtours
  • Alchemy Communications
  • Anglian Windows
  • Barking Mad
  • Bedfordshire University
  • Beefeater
  • Bradford MDC
  • British American Tobacco
  • Burger King
  • BPL Marketing
  • Bugaboo
  • Buttercrane Centre
  • Chiltern Railways
  • Classic Drinks
  • Coca Cola
  • Co-op Funeralcare
  • Co-op Pharmacy
  • Co-op Travel
  • DMRA
  • Fluid Marketing
  • First Quench
  • Girls Just Wanna Have Fun
  • Going Places
  • Grand Met
  • Greenalls
  • Greene King
  • The Guardian
  • Halfords
  • Heatnet
  • Herald
  • Inns & Bars
  • HFC Bank
  • Holiday Property Bond
  • Hoseasons
  • Infrata
  • Just Red
  • King Edward VII School
  • Lawson Taylor
  • Little Fidgets
  • Lunn Poly
  • Mamas & Papas
  • Market Location
  • McKay's
  • McKinsey & Co
  • Old Orleans
  • Parisa Group
  • Patterson
  • Peacocks
  • Racing UK
  • Rapid Racking
  • Rhythm Time
  • Ribcraft
  • Scottish & Newcastle
  • Stoke-on-Trent CC
  • SunGard
  • Tarantula
  • Little Fidgets Marketing
  • Analytix
  • Market Location
  • Marks & Spencer
  • Mesh
  • Serendipity
  • 2
  • SPAR
  • TGI Friday's
  • Thornton Perry
  • Thresher
  • Tui
  • Warner Leisure
  • Warwickshire CC
  • Whitbread
  • Wine Cellar
  • Wrigley

Why We Ceased Trading

Unfortunately, we ceased trading in September 2014. The double dip recession, a couple of poor decisions, and a yen to do something different before we die all played their part. However, we're proud of the work we've done and the relationships we've built over the years.

Plan B

Plan B is a work in progress. We wanted to do something for charity, but it's proving harder than we thought. It started okay with Ride2ThankYou, but we want to make more of a difference.

About Plan B

Plan B is a work in progress. We're passionate about making a positive impact on society and the environment. Our goal is to work with like-minded individuals and organizations to create positive change.

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